Content Marketing Manager
Job no: 496504
Department: Housing Dining Recreation & Business Services
Location: Oxford, OH
Work type: Salary Staff
Status: Full Time
|Job Title:||Content Marketing Manager|
|Hours Per Week:||
Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention. This position will have a strong grasp of current marketing tools and strategies to lead integrated digital marketing campaigns from concept to execution and provide analytics. Work includes consultations, research, strategic planning, focal groups/formal analysis, and project management in all areas of responsibility. Provides insight and guidance to campus marketing staff across media to strengthen and manage the brands of all Campus Service areas. Ability to perform duties as an active participant in the marketing team and lead appropriate initiatives.
Associate’s degree, or vocational or technical school degree in Web Design, Communications, Marketing, or related field or 1-3 years experience.
Bachelor’s degree in Web Design, Communications, Marketing, or related field. Experience using HTML. Demonstrated ability to producing high-quality designs that communicate to key audiences/constituents. Demonstrated knowledge of and experience using web content management systems (preferably Cascade Server). Excellent written skills applicable to all forms of digital media. Channel management of social media hubs and digital formats
|Knowledge, Skills and Abilities||
Detailed knowledge of digital marketing principles using industry-standard programs
|Working Conditions/Physical Demands:||
|Special Instructions to Applicants:||
Cover Letter, Resume, List of three references
|EO/AA Statement/Clery Act:||
Miami University, an Equal Opportunity/Affirmative Action employer, encourages applications from minorities, women, protected veterans and individuals with disabilities. Miami University prohibits harassment, discrimination and retaliation on the basis of age (40 years or older), color, disability, gender identity or expression, genetic information, military status, national origin (ancestry), pregnancy, race, religion, sex/gender, status as a parent or foster parent, sexual orientation, or protected veteran status in its application and admission processes, educational programs and activities, facilities, programs or employment practices. Requests for reasonable accommodations for disabilities related to employment should be directed to ADAFacultyStaff@miamioh.edu or 513-529-3560.
As part of the University’s commitment to maintaining a healthy and safe living, learning, and working environment, we encourage you to read Miami University’s Annual Security & Fire Safety Report at: http://www.MiamiOH.edu/campus-safety/annual-report/index.html, which contains information about campus safety, crime statistics, and our drug and alcohol abuse and prevention program designed to prevent the unlawful possession, use, and distribution of drugs and alcohol on campus and at university events and activities. This report also contains information on programs and policies designed to prevent and address sexual violence, domestic violence, dating violence, and stalking. Each year, email notification of this website is made to all faculty, staff, and enrolled students. Written notification is also provided to prospective students and employees. Hard copies of the Annual Security & Fire Safety Report may be obtained from the Miami University Police Department at (513) 529-2223.
|Date to Begin Screening Applicants:||
A criminal background check is required. All campuses are smoke- and tobacco-free campuses.
For questions regarding reasonable accommodations for disabilities, or to follow-up with a request, please contact ADAFacultyStaff@Miamioh.edu or (513) 529-3560.
Advertised: 28 Jan 2020 Eastern Standard Time