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  • Marketing Director

    Cincinnati Opera Association
    Job Description
    Cincinnati Opera is seeking a Director of Marketing whose job it will be to achieve revenue targets in ticket sales, expand and diversify the audience, and build brand awareness. Reporting to the General Director & CEO, the Director of Marketing will be a key member of the 7-member senior leadership team. S/he will be an enthusiastic supporter of opera with a track record of success in sales or marketing.
    Roles and Responsibilities
     
    Brand Management and Earned Revenue
    • Create a multi-channel marketing strategy and sales plan to support subscription, single ticket, and group sales goals.
    • Develop annual box office revenue targets in collaboration with the company’s CFO.
    • Ensure excellent customer service throughout the patron experience by working closely with the Box Office and Front of House teams.
    • Lead content creation and messaging for website and digital communications, including targeted email marketing, video production, and social media.
    • Serve as brand manager and develop key messages for Cincinnati Opera communications.
    • Provide regular reporting on audience dynamics, market research, and industry trends.
    • Create and manage expense budgets for advertising and promotions.
    • Monitor sales, forecast revenue, and provide analysis of ticket sales.
    • Serve as an active participant in programming discussions.
    Team Building and Internal Communication
    • Serve as an encouraging leader to a five-person team (Senior Graphic Designer, Marketing Manager, Director of Ticketing, Ticketing System Manager, and Data Analyst), providing vision for the department and career development opportunities.
    • Promote a collaborative, participatory, and compassionate work environment.
    • Establish and maintain productive and collaborative working relationships with staff and board members.
    • Provide marketing strategy for other departments as required.
    • Present research and results, revenue and expense projections, and other marketing updates with the marketing team, senior staff, and board committees as required.
    • Ensure that all advertising campaigns, external messaging, and collateral materials represent the mission, vision, and values of the company.
     
    Job requirements: Bachelor’s degree in a relevant field from an accredited college or university. Five to ten years of professional experience in marketing or sales. Experience in interpreting statistical data that advances decision making. Familiarity with standard opera repertoire. An optimistic and solution-oriented temperament. Excellent verbal, written, and listening skills. Evening and weekend work required.
     
    To apply, submit cover letter, resume, contact information for three references, and salary requirements to
    hr@cincinnatiopera.org or Human Resources, Cincinnati Opera, 1243 Elm Street, Cincinnati, OH 45202. Open until filled.
     
    Cincinnati Opera is an equal opportunity employer and is strongly committed to creating a diverse and inclusive environment where a variety of backgrounds, cultures, orientations, ideas, and talents can flourish.
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